Built for real people who buy & sell
Making selling second-hand items secure and more social.
A simple profile for all your items, easy sharing to WhatsApp and beyond, and trust‑first tools that give buyers confidence.
Swapply began out of necessity, not as a startup idea, but as a quick solution to a real-life problem.
While living in Dubai, my family and I had to leave the country on short notice due to working visa coming to an end. Like many families in that situation, we suddenly found ourselves with an entire household of items that needed to be sold - fast.
The usual platforms felt slow, scattered, and impersonal. I needed something that could show all my items in one place and make it easy for people to contact me directly via WhatsApp. So I built a small tool for myself, a single link that showcased all my listings and allowed buyers to chat with me instantly.
It worked so well that friends started asking for it. That little tool became the prototype for what's now Swapply.
Swapply makes selling second-hand items simple, social, and secure. It gives you your own profile page - your personal shop window - where you can list all your items in one place and share them directly to WhatsApp, Facebook, or any chat app.
Verified WhatsApp numbers and, soon, verified users for confidence and security.
Automatic image collages that are perfect for WhatsApp groups - no extra apps required.
One place for everything: all your items neatly displayed on your profile page.
Ease of use: built for speed and simplicity, whether you're listing one item or a whole garage.
Community-based listings coming soon to help connect genuine buyers and sellers.
Pro tier for power sellers who want more reach and features.
We want to make it easier for everyday sellers to reach real buyers - securely and confidently. Swapply is built around trust: verified WhatsApp numbers, verified users (coming soon), and a growing sense of community among sellers and buyers alike.
At its heart, Swapply is about giving people the confidence that they're dealing with genuine, well‑intentioned individuals - not faceless scam artists.
The second-hand market is booming, but it's still too fragmented and impersonal. Selling your items shouldn't require juggling multiple apps, editing images, or copying endless messages into group chats.
Swapply brings it all together - one place to manage, one link to share, one trusted connection between buyers and sellers.
Ready to get started? Create your profile and share your items to WhatsApp in minutes. It's fast, free, and built to make selling simpler than ever.
Start Your Free Swapply Profile